We help medical, financial, legal, real estate and home services businesses win more of the right clients by running their marketing, training their team to run it, or both, so they can grow without building a marketing department from scratch.
“They took the time to learn our specific software and how it works, so our marketing strategy is built around what we actually do. Our business now shows up in both Google and AI search results. It’s nice to have a marketing partner we can trust.”
Cheryl KidwellCEO, Orthopedic & Sports Medicine Center
Every number comes from a published case study. See all client results
Tick the ones that apply. They're ranked by how much they cost an established service business.
Sources: BrightLocal, Consumer Search Behavior study, 2026. BrightLocal, Local Consumer Review Survey 2026.
It runs as one system, run by one team, so each step feeds the next and it keeps building for 12 months and beyond.
Get found
Show up wherever your buyers spend time: paid ads, social, video, YouTube, Google and AI answers.
45,000+people added to Alex Yu's audience with short video and YouTube adsEarn trust
Stay in front of them with retargeting, email and content that answers their questions, until they're ready.
20,800+local residents in OSMC's warm audience, built on $165 in ad spendGet the call
A clear path to a booked call, and follow-up that never drops a lead.
+35%appointment show rate for High IQ with automated follow-upWe call it UNMISSABLE. See all 16 services
Here's what we do differently. Hold us to it.
The senior person sold you, then a junior ran your account.
Andy and Chelsea lead your plan. Your marketing manager runs the day-to-day, and the whole team is in your own Slack channel.
Reports full of clicks and impressions.
Reports in booked calls and new clients, next to rankings and traffic.
A long contract, signed before you knew what you'd get.
Nothing is signed until you know exactly what we'll do, who will do it and what it costs.
When you left, the work stayed with them.
You own what we build: the accounts, the content and the documented system.
They said yes to everything.
We'll tell you when to hire someone else.
UNMISSABLE works the same way in every industry. What it looks like for your business is different.
Become the practice patients find first, and trust before they call.
OSMC, an orthopedic practice, now ranks #1 on Google for "Orthopedic surgeon St. Joseph MO."
See the results →How we help here
Stand out as the advisor people choose, with marketing your compliance team can approve.
See how we work in this industry →How we help here
How we help here
Win more listings, buyers, borrowers and recruits with a system that keeps working when you're busy.
54 Realty drew 62% more people to recruiting events. Alex Yu added 45,000+ people to his audience.
See the results →How we help here
Keep your crews booked with customers who find you first.
See how we work in this industry →How we help here
There's no standard price list. Every engagement is built around where your business is and where you want it to go.
Most owners compare us with hiring a marketing team in-house, so we've laid out what an in-house team costs, with sources. Book a call and we'll show you what yours would take.
Before you call
Some results show up fast. OSMC's Facebook views grew 366% in its first 32 days. The system is built to compound over 12 months or more, because trust and visibility build on each other. On your first call, we'll tell you what's realistic for your business.
Before you call
Many owners we talk to have been burned too: websites that went nowhere, SEO that never moved, ad budgets spent with nothing to show, and social reports full of numbers that never became clients.
With us, you get a documented system you own, clear reporting on what's working, and the option to have us train your team, so the knowledge stays in your business.
Before you call
Book a call. It takes 45 minutes. We’ll show you how buyers find you today, where they’re choosing someone else instead, and the first three things we’d change. Those three are yours to keep, whether or not we work together.
Before you call
You get one system and the choice of who runs it: our team, yours, or both. You can shift the balance as your team grows.
How we work
UNMISSABLE is our growth system. Five tracks (Foundation, Content and Story, SIGNAL Method™, Acquisition and Automation, and Authority and Distribution) work together to make your business visible, trusted and chosen. It's the same system whether we run it, train your team, or both.
How we work
Awareness, Authority and Acquisition are the three stages UNMISSABLE moves your buyers through. Awareness gets you in front of the right people. Authority makes you the obvious expert. Acquisition turns that trust into booked calls and clients. Every client you win becomes proof that feeds awareness again.
How we work
Yes, as part of a broader engagement. We write press releases, build outreach to collect testimonials and reviews, and help you respond to them. If PR is your main need, a dedicated PR firm is a better fit.
How we work
We're a full marketing team for established service businesses. We build and run the whole system: strategy, content, video, paid media, email, and the automation that connects them. We can run it for you, train your team to run it, or do a mix of both.
About reFOCUS
Established service businesses doing $2.5M or more a year, especially owners at $5M and up. We started with real estate teams and grew into medical practices. Today we focus on medical, financial, legal, real estate and mortgage, and home services.
The details differ by industry, but the problem is the same: buyers see you as one of several good options.
About reFOCUS
Plain answers to what owners ask us about marketing, hiring and AI search.
The businesses winning in your market right now are easier to find, easier to trust and easier to choose. You can be too.
Book a call, and we'll take an in-depth look at your marketing and tell you what we'd fix first.
Book a 45-minute call. We’ll show you how buyers find you today, where they’re choosing someone else instead, and the first three things we’d change. Those three are yours to keep.
Book a callPrefer email? [email protected]
